In response to yesterday’s hugely popular blog “Seven Mistakes People Are Making With Their Twitter Profiles”, here are seven twitter profile tips to help you stand out from the crowd in this very noisy medium.
- If your twitter profile is for a business or a brand; use the photograph of the person who operates the account and put your logo in the corner of the image, it’s just good customer service to put a face to your business.
- If the above applies in the profile text say something like “John Wayne(employee’s name) deliciously tweeting on behalf of Cadbury’s Chocolate.”
- Furthermore, let your employee use their own personality within a set of agreed upon guidelines; people want to connect with people, besides this way makes it more fun for your social media people.
- You should be able to read the text in any twitter profile at a single glance, 7-10 words only, with no #hash-tags or any other $balderdash.
- Choose a photo which represents the tone of your brand, the feeling you want to convey; but always use a photo of an actual person.
- Create a sense of mystery or tell a story with the combination of your photo, your twitter handle/name and your profile statement; this invites people to click on your website to find out more.
- Change it up regularly, with different photographs and profile pictures; don’t let it get boring especially if your twitter numbers are remaining static or dwindling.