If you want to use social media to build your business or your career then you have to invest something. For social media success you need to invest at least two of the following 3 commodities.
If you have no money to invest in social media services then you will have to concentrate on investing your time & your creativity. This doesn’t need to discourage you, with a creative approach there is so much you can do for zero dollars and it is almost always genuine and authentic.
If you have money but no time, then I would encourage you to sit down with a digital branding agency (check out our company here) and create a strategy that creatively and authentically reflects who you are.
And if creativity isn’t a strength, then invest your time and money by consulting with a digital branding agency, they are specialists in ensuring that your social media strategy.
If you want social media success you are going to have to invest something.